The Adaptive Agency Blog

Agency Growth Hack: The 15% Rule

by | Jul 2, 2019 | Uncategorized

Here’s a really important growth hack. It’s called the 15% rule and what this means is that you need to spend 15% of your time as a small business owner thinking about your strategy, thinking strategically about the future of your business.

There is the difference between an entrepreneur and someone who’s just self-employed doing a job but without the boss. As a small business owner, you want to set aside time every day or every week where you’re thinking about the future. You can do this by whiteboarding, mind mapping, or reading relevant books, or following the right influencers on LinkedIn. Maybe you can spend this time watching videos, or consuming content and figuring out how are you going to execute differently three months and six months and 12 months down the road from what you’re doing today.

Doing this every week is gonna make the difference between linear growth and exponential growth for your business over time. So give that a shot and let us know how it works.

A Practical approach to building sustainable growth for your insurance agency