The Adaptive Agency Blog

Why Should a Client Give You a Referral?

by | Oct 5, 2018 | Uncategorized

Guess what? You already know exactly how to get referrals from clients, but you might not have recognized that you know it. We drive insane amounts of referral traffic. In fact, our enrollments for this past month where 67 percent referral based. You’d love to have that kind of referral business, wouldn’t you?

When I talk with agents, they frequently express negative feelings associated with getting referrals. They feel like they’re invading their clients’ privacy or maybe they feel a little creepy or a little sleazy. Well, you can eliminate those fears and drive tons of referral business, and the best part is you already know how to do it. No, really you do. How is that possible?

It’s because you’re also a customer and as a customer, over the years you’ve given out lots of referral business, and most of the time you didn’t even have to be asked to do it. Right? Well, why did you do that? It’s because the experience you had and the value you received were surprisingly good and you naturally want the people you care about to have that quality of experience and that quality of value. So if you want to be confident, if you want to feel really good about asking for referrals, provide experience and value that are surprisingly good. The rest is easy. Try that on and let us know how it works. Of course, we’re here to help.

A Practical approach to building sustainable growth for your insurance agency