The Adaptive Agency

In today's episode, I interview AI-generated insurance agent Alex Carter. See how much of Alex’s ideas resonate with you! Matt: Hi Alex. As we were chatting about this interview I was impressed by how much you love what you do. What is it about...

You can create value. Or you can transmit value. These are the two ways to give value to customers. Which one you emphasize will determine the quality and duration of customer relationships. Transmitting value is pretty straightforward: A customer...

In The Adaptive Agency, I talk a lot about getting out of the hamster wheel. It’s the topic that gets the most responses. But let’s get more specific.   “10x Is Easier Than 2x.” I recently read 10x Is Easier Than 2x by Dan Sullivan. Great...

Delegation unlocks unlimited potential. I’ve not found a limit to the leverage you can generate through dedicated delegation. Sadly, delegating is neither well understood nor purposefully practiced. These three questions will avail avenues of...

Every responsible business owner wants to reduce costs. But there are obvious costs—the kind that stares back at you from a ledger, and there are hidden costs. Hidden costs are usually **much** bigger but tend to go unnoticed because of their low...

If you want explosive business growth, you have to compete aggressively. With yourself. Not with your competitors. Chasing competitors is the worst business strategy ever. Today I’ll walk you through this mindset shift. And you can download our...