Sep 26, 2023 | Culture, The Adaptive Agency
I heard this quote years ago from Spencer Kimball and it stuck: “Love people, not things; use things, not people.” As it pertains to business, nothing could be more calculated to produce long-term success and happiness. People Need To Be Cared About. People...
Sep 5, 2023 | Culture, The Adaptive Agency
Customer churn stinks. After earning back your Customer Acquisition Cost, you might only make money for a couple of years before the customer bails to save a few bucks. And the loss of potential income! Customers who stay for a long time and give you their whole...
Aug 29, 2023 | Culture, The Adaptive Agency
Every employer wishes their team could do better. But how to get more from them is a mystery. You can pay them more, but that doesn’t always correlate to more output. You can ride them and threaten them, but independent thinking goes down, and attrition goes up. You...
Jun 23, 2023 | Culture, The Adaptive Agency
We spent years developing a great culture. It’s the best thing we’ve done for our business, our employees, and our customers. Our culture is the unseen force that aligns our team with our strategy and brings out the best in them. Creating this culture was tougher than...
Apr 28, 2023 | Culture, The Adaptive Agency
Business wisdom said, “The customer comes first.” Terrible idea. Unless you’re a solopreneur, your customers are dealing with your employees. If your employees don’t feel valued, customers won’t have a good experience. So the wisdom evolved: “We put our people first.”...
Feb 17, 2023 | Culture, The Adaptive Agency
I recently relaunched biweekly 1:1 meetings with my direct reports. None of these items are on the agenda: collecting status updates evaluating project progress assigning deliverables recording takeaways assigning action items In fact, the agenda is very loose since...
