Help Your People Focus

Feb 20, 2024 | Culture, Talent

Your business has one job: deliver value to customers. Everything else is subordinate to this. No value, no customers, no business. Yet employees in most companies are not aligned with this reality. Having an entire workforce that’s disconnected from the prime...

Don’t Let “The Customer Comes First” Backfire

Nov 10, 2023 | Culture, Talent

One of the most common phrases we hear businesses repeat is the timeless adage, “The customer comes first!” And it’s true, in the sense that you need to put your customers’ well-being before your own. Because if you lose your customers, you lose your business. That...

Love People, Not Things

Sep 26, 2023 | Culture

I heard this quote years ago from Spencer Kimball and it stuck: “Love people, not things; use things, not people.” As it pertains to business, nothing could be more calculated to produce long-term success and happiness. People Need To Be Cared About. People...

Super-Satisfied Customers: 3 Ways To Maximize Customer Loyalty

Sep 5, 2023 | Culture

Customer churn stinks. After earning back your Customer Acquisition Cost, you might only make money for a couple of years before the customer bails to save a few bucks. And the loss of potential income! Customers who stay for a long time and give you their whole...

Building An Amazing Culture Was Hard

Jun 23, 2023 | Culture

We spent years developing a great culture. It’s the best thing we’ve done for our business, our employees, and our customers. Our culture is the unseen force that aligns our team with our strategy and brings out the best in them. Creating this culture was tougher than...