The Adaptive Agency
Two Ways To Grow: How Much Do You Want To Work For Each Dollar?
Dave Christy's event in Dallas last week was amazing. If he has another one, don't miss it. Of course, Dave's an excellent human and a mega-successful agent with an impressive network that he shared with attendees. The sessions were great and the...
Super-Satisfied Customers: 3 Ways To Maximize Customer Loyalty
Customer churn stinks. After earning back your Customer Acquisition Cost, you might only make money for a couple of years before the customer bails to save a few bucks. And the loss of potential income! Customers who stay for a long time and give...
Get More From Your Team: Leading vs. Supervising vs. Administering
Every employer wishes their team could do better. But how to get more from them is a mystery. You can pay them more, but that doesn’t always correlate to more output. You can ride them and threaten them, but independent thinking goes down, and...
Free Yourself From Diminishing Returns
I frequently mention the importance of doing things that compound. Sounds cool, but it might not be intuitive. To understand compounding and really drive growth, it helps to understand it's alter-ego: diminishing returns. 3 Modes Of Growth...
The Math Of A Lost Customer
Customer churn may seem like a natural part of business. Here’s why it actually costs a fortune. Hard Costs CAC (Customer Acquisition Cost) Acquiring a customer costs money. Most small businesses underestimate this cost and how it drains...
Expert Delegation In 3 Questions
Delegation unlocks unlimited potential. I’ve not found a limit to the leverage you can generate through dedicated delegation. Sadly, delegating is neither well understood nor purposefully practiced. These three questions will avail avenues of...